Tom has over five years of experience in search engine marketing, most recently as the Director of Marketing for search marketing software provider WordStream, Inc. Prior to working at WordStream, he was an in-house SEO specialist and SEO Manager, worked as an SEO consultant for a search engine marketing agency, and has done independent organic and paid search engine marketing consulting for numerous clients.
Tom lives in Billerica, MA about a half hour outside of Boston. You can get in touch with Tom via Email at tom at MeasuredSEM dot com, or you can follow him on Twitter @TomDemers or check out his Google Plus profile.
Ken Lyons has been an Internet marketer for seven years, building his career as a search engine marketing expert both independently and as Director of Marketing at WordStream. In addition to helping clients first-hand to grow their businesses through search, Ken has acted as supervisor to content managers and marketing professionals.
When he’s not researching keywords and writing industry SEO articles, Ken is an avid musician and loves spending time with his family and friends at home in Arlington, MA. You can follow him on Twitter @KenJLyons.
We also own and operate Cornerstone Content, a free source for expert content marketing information, with everything from monster, process-driven guides, to in-depth “how to’s,” to detailed case studies, to free tips and tricks, and we even have interviews with some of the industries most knowledgeable pros on all things content.
Again, it’s all free, so definitely check it out.