The first place consumers turn to when looking for information is the Web. Listen closely to conversations and you’ll often hear “I’ll just Google it.” So, how do you get your product or small business to rank among Google’s search results? It’s actually not as hard as it seems.  All you have to do is create quality, compelling and shareable content, combined with some simple SEO best practices, and you can get your small business ranking in the top of Google’s search results for topics that your customers are searching for.

Our friends at Wordstream have developed a new study about the highly anticipated Facebook IPO and how it compares to Google, its main (and only significantly comparable) rival in the Display Advertising Network space. This is a really useful, in-depth comparison of the two largest online display advertising networks, that sort of reads like a head-to-head matchup of titans given the sheer magnitude of numbers both are working with. Check out the graphic below:

The following is a guest post from Christine Kane from internet service providers, she is a graduate of Communication and Journalism. She enjoys writing about a wide-variety of subjects for different blogs. She can be reached via email at: Christi.Kane00@gmail.com.

This is a guest post that originally appeared on Small Business Trends.

When it comes to SEO, many business owners are overwhelmed. There’s so much information out there, much of it conflicting, making it nearly impossible to drill down to the right strategies you should be employing. In this post I’ll try to walk through several of the considerations you should be taking into account in determining which SEO tactics to prioritize for your business.

Our friends at WordStream put together a great post outlining 150 different software options for internet marketing tools. It’s a really handy resource if you’re curious about different options for software providers for a specific online marketing discipline, check out the graphic below:

© 2012 WordStream, a Provider of Pay Per Click (PPC) and AdWords Management Software.

This is a guest post that originally appeared on the Wordstream Blog. 

This is the fifth post in a series that focuses on using the various tools located within the Google AdWords tools and analysis tab. Previous posts have focused on:

• The Google AdWords change history tool

Measured SEM co-founder Ken Lyons recently had this post published in Search Engine Watch. 

Internal linking is the most overlooked and undervalued tactic in all of search engine optimization (SEO). What many search marketers don’t realize is that you can often get just as much “SEO value” from internal links placed on high-value pages on your own site as you can from inbound links.

This is a guest post that originally appeared on the WordStream blog.

This is the fifth post in a series that focuses on using the various tools located within the Google AdWords tools and analysis tab. Previous posts have focused on:

• The change history tool
• The AdWords conversion tab

This is a guest post that originally appeared on the WordStream blog.

This is the third post in a series that focuses on using the various tools located within the Google AdWords tools and analysis tab. The first post focused on the Google AdWords change history tool, in the second post we walked through the AdWords conversion tab, and in this post we’ll be looking at Google Analytics reporting within the AdWords interface: