Free Tool · What to Refresh First?

Which page should you refresh first?

Drop in an Ahrefs top-pages export or a Search Console pages export. We score every page on how close it is to ranking, how much it can earn, and whether it is worth a rewrite, then name the single best page to refresh. Runs in your browser. Nothing is uploaded or stored.

This scores the pages in your export and points you at the best refresh candidate. It cannot tell whether a page is on-topic for your site or confirm its live ranking, so sanity-check the pick and verify the position in Google. See what it does and doesn't do below.

Done-for-you content refresh

The finder picks the page. We rewrite it.

Free names the page with the most to gain. Our service does the work: we rewrite the copy, refresh the statistics, add the interactive elements and graphics that earn links and citations, strengthen the EEAT signals, and ship it. Then we track the page back up the SERP.

  • A full refresh of your highest-opportunity page
  • Fresh, sourced statistics and stronger EEAT
  • Branded data visuals and an interactive asset
  • Internal links pointed at the page from your top donors
  • The rewrite shipped, then tracked back up the rankings

Refresh my best page

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Honest about the limits

A shortlist, not a rewrite.

The finder runs in your browser and works only from the export you give it. Here is where the line sits.

The free tool does

  • Read Ahrefs and Search Console exports, even UTF-16 files
  • Prioritise striking-distance pages in positions 5 to 15
  • Weight pages by lead intent and addressable demand
  • Flag pages that lost traffic and can rebound
  • Name the single best page to refresh, with a shortlist
  • Hand the winner to the On-Page SEO Grader

It deliberately does not

  • Decide whether a page is on-topic for your site
  • Confirm a page's live ranking in Google
  • Pull its own ranking, traffic or backlink data
  • Rewrite the page or refresh its statistics
  • Build the interactive asset or the graphics
  • Make any change to your site
That's the done-for-you service →
Common questions

About the finder.

What export do I give it?

Either of two. From Ahrefs, use Site Explorer, Top pages, then Export: it lands as a tab-separated file, often UTF-16, and the finder reads it directly. From Google Search Console, use the Pages tab, then Export to CSV. The finder auto-detects the URL, traffic or clicks, and position columns from the header row.

Why positions 5 to 15 first?

Pages in positions 5 to 15 sit on page one or just below it. They already rank, so they have proven relevance, and the gap to the top three is small enough that a stronger page plus a few internal links can close it. That is the highest return on a refresh. The finder only reaches into deeper positions when there are no good 5 to 15 candidates.

How does it pick the winner?

Position band comes first, then intent, then demand. Bottom-funnel pages (comparisons, alternatives, reviews) score above informational ones because they convert. Demand is read from keyword volume, or traffic when volume is missing. A page that lost traffic versus the prior period gets a rebound bonus. Non-content pages like pricing and login are pushed to the bottom.

Does it know if a page is off-topic?

No, and this matters. The finder scores from ranking signals alone, so a high-traffic off-topic post can score well. Off-topic pages rarely rebound from a rewrite no matter how good it is. Sanity-check that the winner sits inside what your site is actually about before you commit. The Topical Authority Audit can help you see which pages are off-topic.

Why should I verify the ranking in Google?

Export positions are estimates and snapshots, and Google localises and personalises results. Before you start a rewrite, search the page's target term in Google and confirm where it actually ranks. A page that is already page one live is a safer pick than one the export shows deeper down.

Is my data uploaded anywhere?

No. The file is read and scored entirely in your browser. Nothing is sent to a server, logged, or stored. You can close the tab and the data is gone.